Yulia Yoshida

Yulia Yoshida

Writer · Editor · Screenwriter

Writer, editor and screenwriter with 16 years of experience across federal media, premium brands, digital products and film. I build editorial systems and brand tone of voice, and I write myself. I work in three languages (Russian, English, Portuguese) for audiences in Russia, Europe and Brazil. I run several editorial and screenwriting projects in parallel.

Profile
Languages
Russian — native English — fluent Português — fluent
Specialization
Editorial strategy · content planning · tone of voice · editorial features · longform and storytelling · screenwriting (film, YouTube) · brand narrative · interviews and reportage
Formats
Corporate media · print and digital publications · websites and landing pages · investor pitch decks · brand books and guidelines · catalogs and presentations · social media · product interfaces
Roles
Editor · creative director · screenwriter · content director · brand manager · project founder
Education
University
Academy of National Economy 2002 — 2007
Field
Strategic Management
Experience
YouTube Screenwriter
Jan 2026 — present
"Verf Company" LLC

Write scripts for long-form projects — historical investigations, exposés, brand stories.

  • Source topics, fact-check, gather material and build the episode's dramaturgy to hold the viewer.
  • Prepare production-ready scripts and script documentation for the film and editing teams.
  • Balance deep expert grounding with entertaining delivery, which drives high viewer retention.
Corporate Media Editor
Feb 2026 — present
Major real estate developer (NDA)

Run the brand's lifestyle media outlet and produce copy for all company channels, keeping voice and quality consistent across formats.

  • Produce editorial content for the media outlet and adjacent brand channels: articles, interviews, columns, special projects.
  • Write across formats — from longform pieces to short copy for social media and product pages.
  • Maintain a single brand tone of voice across every channel and format.
Screenwriter
2024 — present
Carapálida Produções · film and media

Screenplays and copy for film and media projects: development and adaptation, dialogue, dramaturgy.

  • Translate and culturally adapt texts for an international audience.
  • Built a working relationship with producers and directors; scripts are production-ready.
  • 4 government grants in 2025–2026; 3 projects in production.
Brand Director
2022 — 2024
Oh My Pie · patisserie, social-media sales

Built a unified brand voice and a content policy that drove sales.

  • Developed copy for the website, products and brand communications.
  • Aligned the product's tone of voice with marketing materials into one consistent system.
  • Grew sales from 0 to 180 pre-orders a week; restructured production and led the brand to a sale.
Co-founder and Content Director
2020 — 2023
Two Sisters Branding · branding agency for lifestyle and food

Full-cycle brand copywriting: narratives, tone-of-voice guidelines, content support for launches.

  • Launched brands and refreshed client communication systems — from brief to sign-off.
  • Directed and edited the team's copy, building internal content workflows.
  • Kept a consistent brand voice across every platform.
  • 48 clients across 8 countries, fully remote.
Content Manager
2016 — 2018
Pannacotta Marketing · SaaS for the restaurant industry

UX copy and microcopy for interfaces, website and product presentation copy; adapted to real user scenarios in close work with developers.

Founder and Writer
2015 — 2018
Enjoy Florianópolis · city culture and food guide

Created and grew the project's editorial content for an international audience: reviews, interviews, city stories.

  • Adapted material for both Russian-speaking and international audiences.
  • Owned style, structure and visual presentation; built the project's loyal audience.
  • 26,000+ downloads on the App Store and Google Play.
Writer and Interviewer
2014 — 2017
"Khleb & Sol" · federal media on food and culture

Articles, columns and interviews for the print and online editions; worked with subjects, story structure and editorial standards.

Columnist and Writer
2011 — 2014
"Gastronom" Magazine · food, culture and food-trend publication

Signed columns, interviews, reviews and features for the magazine and website. Experience with long-form pieces, complex subjects and tight editorial discipline.

Writer and Correspondent
2010 — 2011
VIVA! Russia · federal publication on culture and public figures

Editorial features, profiles and reportage on assignment and deadline. Experience working within a large newsroom and with public figures.

Content Manager
2008 — 2019
Victoria Andreyanova · Russian fashion brand

Long-term content and communications support for a premium brand: collections, PR, image materials.

  • Copy for websites, catalogs and presentations, collection descriptions, press releases, social media, scripts, interviews and publications.
  • Delivered a consistent, recognizable brand voice that supported image and sales.
Yulia Yoshida Resume · 2026